Digital Boundaries The ‘Jump to Recipe’ Button Is the Real MVP Posted on By Unmarketable I don’t want to hear about your grandmother. I don’t care that she made this dish for your uncle’s second wedding in a Tuscan villa you visited that one summer before you “found yourself.” I came here for roasted potatoes. JUST. GIVE. ME. THE. DAMN. RECIPE! But no. Thanks to… Read more
Building Without Bullsh*t Don’t Believe the Hype: Passive Income Ain’t Passive Posted on By Unmarketable Let me start with the obvious: I love passive income. I do. I love waking up to Stripe notifications. I love digital products that sell while I’m eating French toast. I love not trading hours for dollars like I’m on someone’s timesheet. But here’s what I don’t love: The myth…. Read more
Digital Boundaries Social Media is Not Your Friend Posted on By Unmarketable Let’s not play pretend. Social media doesn’t care about you. It never has. It never will. And the sooner you stop treating it like a friend, the less you’ll find yourself crying into your Instagram analytics at 2 a.m., wondering why 10k followers equals 3 likes and a spam DM…. Read more
Exit the Funnel Why I’ll NEVER Ask You For Your Email Address Posted on By Unmarketable Let’s get this out of the way: I’m not starting an email list. Not now. Not ever. And it’s not because I don’t understand the marketing value or because I’m new to the game. It’s because I actually respect your inbox — and mine. Because I Know How It Feels… Read more
Grift Watch The Internet is One. Giant. Grift. Posted on By Unmarketable Let’s stop pretending it’s not. I don’t care how shiny your “six-figure funnel” is, how many free webinars you’ve attended, or how deeply you believe in the dream of passive income while sipping overpriced coffee on a white-sand beach. You’re not delusional. You’ve just been grifted. It Starts With the… Read more
Digital Boundaries My Inbox is for MY Convenience Not Yours Posted on By Unmarketable Let’s go ahead and clear something up right now: If I give you my email address, it’s not an invitation to become my pen pal. It’s not an invitation to check in on me daily. It’s not a digital permission slip to “nurture the relationship.” And it’s definitely not a… Read more
Anti-Influencer I’m Not an Influencer. Nor Do I Want to Be Posted on By Unmarketable I’m not an influencer. If you ask me, the word should be struck from the English language. I don’t care whether or not you like me. I concern myself with whether or not I like me. And when I was a ‘digital marketer’, I did NOT like me. This is… Read more